4 Reasons to Give Your Music Away for Free
Owen Kelly over at The Indie Digest has written 4 reasons why giving your music away for free is beneficial to independent artists. It’s a nicely written article with very clear and concise points. Owen talks about things we’re constantly preaching over here at GrindEFX.
I reccomend you read the whole article, here is a shortlist of the 4 points:
- Maximises the possibility of discovery.
- Builds attention.
- Builds your brand.
- Helps you make money.
Owen obviously has a very clear understanding of the current music business and where it’s heading in the future. He talks about not locking your music behind a “pay-wall”, but rather letting it spread as much as possible. This not only allows more people to discover your music, but it brings people into your network where, if you’re on top of things, the money making possibilities are endless.
I like to think of it as a theme park; allow people to enter for free, then charge them for the rides.
Further Reading
5 Reasons Why Nobody is Buying Your Music
The Future is FREE
Categories: Advice & Tips, Indie, The Future...
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